Sunday, 31 January 2016
ATLAS/SEABOARD COMICS COVER GALLERY - PART FIVE...
One factor that may have led to ATLAS/SEABOARD titles burning out so quickly was that, originally, boss MARTIN GOODMAN intended to release only about five new colour comicbooks (plus some b&w mags), but changed his mind at the last minute and ordered around 20. Having to suddenly come up with that many new titles doesn't really lend itself to ensuring a high-quality product, and another probable factor was the change of direction in some titles after only the first or second issue before the sales figures had come in on the earlier ones.
If Goodman hadn't been so consumed with a desire for revenge against CADENCE for the way they'd treated his son, he may have approached matters with a wiser, cooler head, and had a better chance of being a serious contender. As it was, some of the titles were dreamt up a little too hastily, and tried too hard to look like what was already on the stands by other publishers. The irony is, of course, that had Cadence/Marvel not dispensed with Goodman Jr.'s services, then it's most unlikely that Goodman Sr. would've felt motivated to re-enter the publishing world and Atlas (Mark 2) would never have been born.
You can all make up your own minds on whether that would've been a good or a bad thing, but, personally, I'm glad we got to see The GRIM GHOST. That's the only title I thought showed promise and I wish it'd got a longer run than it did. Thing is, though, you can't kill a ghost, so who knows? He may come back to haunt us one day. (He's already had another stab at it, you know - back in 2010.)
Part six coming soon. Feel free to share your thoughts and feelings in our ever-lovin' comments section.
Posted by Kid at Sunday, January 31, 2016